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Reach second-hand lovers

Advertise with Ganddee

Put your brand in front of 120,000+ engaged second-hand shoppers.

How Ganddee puts your brand in front of second-hand shoppers Your brand connects to Ganddee, which reaches shoppers by email, across social media, and through placements inside the app. Your brand Ganddee Emails 60,000+ readers Social Media 15,000+ followers In the app 120,000+ thrifters

Why advertise with us?

A large, qualified audience

60,000+ active second-hand and sustainability-minded shoppers across the UK and Ireland read our newsletter. 120,000 use the Ganddee app to find second-hand options near them.

High-visibility placements

The header of our monthly newsletter, the footer of the welcome email every new user receives, or a recurring slot inside the app.

Engagement that holds up

A 45% newsletter open rate, plus every new Ganddee sign-up sees the welcome email.

Ganddee is the app 120,000+ regular thrifters across the UK and Ireland use to find places to shop second-hand.

Placements

Pick the option that suits you best

Monthly newsletter

Header banner — top of the newsletter, above all content. One CTA. One advertiser per edition.

Subscribers
60,000+
Open rate
45% (well above the ~35% industry average for retail newsletters*)
Frequency
Monthly
Audience
Second-hand shoppers, thrifters and charity-shop supporters across the UK & Ireland
Enquire
A Ganddee newsletter with an advertiser banner across the top

Welcome emails

Footer banner in the welcome email sent to every new Ganddee user on account creation. One CTA. One advertiser per month.

Audience
Every new Ganddee user on signup
Frequency
On sign-up
Context
A high-attention moment — users are actively onboarding and engaged
Duration
30 days
Enquire
A Ganddee welcome email with an advertiser banner in the footer

Sponsored Social Media Posts

A dedicated post across Ganddee's TikTok, Instagram and Facebook — reviewed by you and labelled as sponsored.

Audience
15,000+ followers across TikTok, Instagram and Facebook
Frequency
One-off, or a run of posts across a campaign
Format
A post made by us, reviewed by you, labelled as sponsored
Context
A feed people already follow for thrifting finds, hauls and shop tips
Enquire
A sponsored Ganddee social post featuring an advertiser

In-app placements

A slot inside the Ganddee app itself, shown to thrifters while they browse shops, events and deals. Built for brands who want recurring exposure rather than a single send.

Audience
Thrifters browsing shops, events and deals in the app
Frequency
Always on, booked by the month
Context
Shown while people are deciding where to shop second-hand
Availability
Limited slots — get in touch for formats and rates
Enquire

* Sources: Mailchimp and MailerLite (2026 data). Audience demographics available on request.

Book your slot

Advertising opportunities are limited - tell us what you have in mind and we'll come back with formats, rates and the next available dates.

Which placement are you interested in?

0/300

or email us: hello@ganddee.com

What second-hand businesses say about Ganddee

We've seen people discover our events through the app & redeem exclusive offers as part of our Pro upgrade. It's a fantastic community for the second-hand world and we'd happily recommend it for boosting trade connecting with like-minded shoppers and seeing reviews and great finds from fellow thrifters.

Swipe Vintage

Kilo sale organiser